Coming from 2015, Disney
has had a fantastic. Last year the studio made $2.28 billion
dollars in domestic ticket sales and just 128 days into 2016, the studio has grossed a whopping $1billion in domestic ticket sales and in the process crushing the previous record of 165 days held by Universal Pictures. Giving no indications
that it plans to slow down any time soon, 2016 is shaping up to be another fantastic year for Disney. This historical feat comes in
the wake of Captain America: Civil War's dominating presence in the American box office
bringing in a money hurl stacking up to only the fifth largest opening weekend of
all-time.
The praise for the feat however,
cannot be attributed to Civil War alone. This is so because it is in combination with the performance of the animated smash hit "Zootopia" and the studio’s live action remake of the classical favourite, "The Jungle Book" which has pushed the studio
over the $1billion dollar threshold.
Further considering the studio’s release
lineup for the remainder of 2016 with such titles as “Alice: Through the
Looking Glass”, Pixar's “Finding Dory”, Steven Spielberg’s “The BFG”, “Pete’s Dragon”,
Marvel’s “Doctor Strange”, Disney’s Animation, ”Moana” featuring the voice of
Dwayne “the Rock” Johnson and “Rogue One: A Star Wars Story”, it would seem the
studio is set to become the highest earning studio for 2016. If this actually
happens, it would mark another historical landmark for the studio because it would be the
first time since 2003 that Disney would finish in No. 1 place among “the big
six” (Fox, Disney, Paramount, Sony, Universal and Warner Bros.).
If this does happen however, it
will not come as a total surprise considering the fact that Disney has been
preparing a formidable network for this since 2006 with the $7.4 billion acquisition of Pixar Animation Studios, the $4.3 billion dollar acquisition of Marvel Entertainment
in 2009 as well as the $4 billion acquisition of Lucasfilm in 2012.
Consequently, with the newly acquired studios bringing us stellar hits
in: Inside Out and the Good Dinosaur;
Avengers: Age of Ultron and Antman; and Star Wars: The force Awakens
respectively, the momentum for this rise to the top of the herd has been
building for a number of years now and 2016 might just be the year the years of
strategising fall in sync and start to dish out dividends.



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